Bonfire Night Campaign

Summary

47

Pieces of Coverage

Total number of online, offline and social clips in this report

90.6M

Online Readership

Combined total number of people that visit the websites featuring coverage

210K

Est. Online Views

Prediction of lifetime views of online coverage, based on audience reach & number of shares on social

217

Social Shares

Number of times the online articles have been shared on social media

54

Avg. Domain Authority

A 0-100 measure of the authority of the site coverage appears on. Provided by Moz

76

Air Time (minutes)

Air Time

2.14M

Audience Reach

Audience Reach

56.6K

AVE

AVE

680K

Offline Audience

Combined total number of people for Print/TV/Radio